Research on game theory strategy of trusted service management platform in mobile near field payment industry——Based on two-sided markets theory
ZHAN Xin1,2, QIAO Han1,3
1. School of Economics and Management, University of Chinese Academy of Sciences, Beijing 100190, China; 2. Payment and Clearing Association of China, Beijing 100033, China; 3. Key Laboratory of Big Data Mining and Knowledge Management, Chinese Academy of Sciences, Beijing 100190, China
Abstract:Based on two-sided market theory, a pricing model of trusted service management platform in mobile near field payment industry is developed to describe the utilities of the platform, its users and merchants under the condition of products differentiation and users single-homing. The game strategies of financial institutions and telecom operators are analyzed in open and closed business models to derive the necessary conditions of existing optimal policy set of market players. Several policy advices are proposed to promote the development of mobile near field payment industry, and achieve players' cooperation.
詹欣, 乔晗. 移动近场支付产业可信服务管理平台博弈策略研究——基于双边市场理论视角[J]. 系统工程理论与实践, 2016, 36(9): 2259-2267.
ZHAN Xin, QIAO Han. Research on game theory strategy of trusted service management platform in mobile near field payment industry——Based on two-sided markets theory. Systems Engineering - Theory & Practice, 2016, 36(9): 2259-2267.
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