Pricing decision of closed-loop supply chain considering consumers' willingness to pay differentiation under market segmentation

GAO Juhong, LI Mengmeng, HUO Zhen

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Systems Engineering - Theory & Practice ›› 2018, Vol. 38 ›› Issue (12) : 3071-3084. DOI: 10.12011/1000-6788(2018)12-3071-14

Pricing decision of closed-loop supply chain considering consumers' willingness to pay differentiation under market segmentation

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